We take a list of real local businesses, ask Perplexity the questions a customer would, and count who gets named. The pattern keeps repeating: most are invisible.
49% of 37 award-listed dental practices across 6 US cities never named by AI. · July 2026
53% of 74 established plumbers across 8 US cities never named by AI. · July 2026
58% of 24 dentists invisible to AI; no clear favorite. · June 2026
One firm named 10/10; 85% of 20 firms invisible. · June 2026
55% of 22 Boise HVAC companies invisible to AI; no one named every time. · June 2026
50% of 18 Salt Lake City plumbers invisible to AI; no one named every time. · June 2026
73% of 15 Cache Valley plumbers invisible to AI — including the two most-reviewed in the valley. · July 2026
Want your own market checked, or curious where your business stands? Run the free check, do it by hand with our guide, or email jeff@namedlocal.com.